Land Rover - Beyond Fashion
Land Rover disrupts the fashion category with an apparel photography campaign. Unexpected of the category where the products are expected to be shown perfectly, we see the clothing products tied together to close up wounds at off road settings, so the consumers can keep going on with their journeys.
The brand uses its outdoor heritage and 4X4 feeling giving
the lifestyle of is its consumers.

Cannes Lions 2019 
Outdoor - Bronze Lion
Outdoor 2 Shortlist

Golden Drum Awards 2019
Golden Drum - Print

Epica Awards 2019
Shortlist -  Fashion, Footwear & Personal Accessories 

The Loeries 2019
Silver - Print

Felis Awards 2019
1 Felis - Print
1 Honours - Poster - Art Direction
1 Honours - Photography  
Agency: TBWA\Istanbul
CCO: Ilkay Gürpinar
ECD: Volkan Karakasoglu
Art Director: Olga Mustecaplioglu
Copywriter: Cem Yolal
Group Head: Serdar Güngör, Eser Yazici

Photographer: Firat Meric
Agency Producer: Evrim Saracoglu, Firat Kilic
Brand Executive: Yesim Tamuroglu
Brand Manager: Aysenaz Altinoz

You may also like

Back to Top